Meet your server

I’m a marketing professional specializing in hospitality and CPG, with six years of experience building brands in New York City. I know what it takes to make a brand cut through the noise, especially in a city where there’s always something new vying for attention.

I’ve worked with brands big and small, trendy and classic, upscale and divey. I’ve also worked nearly every front and back-of-house role in restaurants, so I understand the industry from the inside out. I know what goes into running a restaurant, what makes a concept work, and how to build marketing that actually supports the business behind the brand.

I bring strategy, creativity, and a sharp eye for design to every project, helping brands connect with people in ways that feel authentic, memorable, and true to who they are.

Embroidered Sam Calvin name patch